Natalie Jacob of

Hello! My name is Natalie and I am a Beverage and Creative Consultant and I've been working in the hospitality industry for 15 years. My experience working in various classic cocktail forward establishments in NYC led me to where I am today, behind the bar at Dutch Kills in Long Island City, NYC, and running my own blog and consulting business here at Arsenic-Lace.

My time previously at Lani Kai and PKNY have made me highly knowledgeable about the history of tiki and the classic tropical drink category. My drinks have won several competitions and have been featured in the likes of Imbibe Magazine, The Village Voice, Time Out New York, Business Insider, Edible Magazine, Beverage Media, Better Homes and Gardens, and Wine Enthusiast. I attended F.I.T in NYC for Interior and Exhibition Design, which is where I get my flair for styling, close attention to detail, aesthetics and craftsmanship.

I love to work with bars and restaurants to help them create the perfect beverage program for their establishment, providing recipe development for menus, as well as assisting in hiring and training staff. I also work closely with brands doing cocktail development for marketing, styling/assisting on photo shoots, and event planning. I provide photography and content creation services to create visually appealing content to tell your brands story. Brands I have worked with previously are Papa's Pilar Rum, Vikingfjord Vodka, Belle de Brillet, Tia Maria, Alize Cognac, Alize Passion, Alize COCO, Appleton Estate Jamaican Rum, Lillet, Glen Grant Scotch, Avua Cachaca, Wild Turkey Bourbon, Sobieski Vodka, Jord Wood Watches, Perrier, Dole Pineapple Juice, and American Juice Co. Current clients are Dutch Kills, The Archer, Swig & Swallow, Patron, and Giffard. Besides my own blog, I also contribute to A Beautiful Mess.

I reside in Jersey City, NJ and am a Garden State native. In my spare time I like to frequent flea markets up and down the East Coast in pursuit of antique glassware, midcentury furnishings, vintage clothing, and anything in the color PINK! Just trying to make it till my next Piña Colada.